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Tuesday 28 July 2015

18 SEO Modules to Optimize Drupal Website

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On the off chance that you have recently begun with Drupal, and mean to learn site streamlining, or regardless of the possibility that you're an unwavering Drupal client yet never making any strides with SEO, we have an uplifting news for you. Drupal is viewed as one of the top SEO friendly CMS. Other than the benefit of Drupal core & architect, we credit this to Drupal's different choices of helpful SEO modules. Remember these modules when you have to support your sites in web crawlers.
  • Pathauto - One of the most downloaded modules of Drupal. The Pathauto module saves your time from manually creating the path/URL aliases. It does this by automatically generating URL/path aliases for the contents (nodes, taxonomy, terms, users) based on configurable patterns.
    Let’s say we configure our blog entry as blog-entry/[node:title]. And we publish this blog post with the title “Top Drupal SEO Modules”, Pathauto will immediately manufacture a seo friendly URL as “blog/top-drupal-seo-modules” instead of “node/121”. 
  • Page Title - Title is undeniably among the most important factor of your seo plan. The Drupal default title is rendered by the node. Page Title allows you to take control of the node, and creates whatever title name you want. By setting patterns for the title, you can create unique and relevant title for the content. You can also set different patterns if you choose page title as automatically being generated.
  • Metatag - Drupal doesn’t support editable meta tags fields. That’s when meta tags module comes in handy.
    This module enables your control over the meta tags, including page title, description, and keywords. You are are able to set meta tags for users, nodes, taxonomy terms, and views,…
    Meta tags also gives users options to set default meta tags for the entire site - whole or individual pages.
  • Search 404 - The search 404 module gives you a way to handle with 404 page errors on your website. Upon installing the modules, when a user enters a URL that renders a 404 page, the result be will automatically navigated to the internal site search with the related term in the URL. Why is this useful?
    404 page can be a negative sign to the visitors. When they see there are no results on the page, they can escape your site. This thereby increase the bounce rate, which is a criteria search engines use to rate your website's quality. Search 404 module helps get over this issue.
  • Redirect - What if you want to redirect an existing URL to another one? Redirect helps you with the task. In addition, it keeps the two links on your website without rendering a 404 not found error. This is a great module if you want to deal with duplicate content.
  • Global Redirect - While the alias system in Drupal helps generate clean SEO-friendly URLs, there’s a problem rising. The default URL is still there, meaning there are 2 URLs with the same content on your site. The search engine bot can specify this duplicate content, and this may be a big issue. Global Redirect handles this problem by checking to see if there is an alias for the existing URL and redirect to the alias URL.
    The module also comes with other important features: removing the trailing slash in the URL; verifying that clean URLs are being implemented correctly; checking permission and access to nodes, URLs.
  • Content Optimizer - Content Optimizer brings a quick analysis and statistics of your website content and gives you a specific idea about how SEO friendly your site is. And it provides recommended actions to improve search engine rankings. The Content Analysis module is required for installation.
  • SEO Checklist - The SEO checklist modules lists the most important SEO tasks and the relevant modules needed installing to improve onsite SEO. The module doesn’t take any action with your site. It only informs a comprehensive SEO tasks you need to do. Once a task is completed, you’ll see a mark off. For someone who has known SEO basics, this is valuable because you don’t have to go through everything to check your on-site SEO issues.
  • Drupal SEO Tools - This is an “all in one” SEO suite. Drupal SEO Tools provides a dashboard which covers a number of SEO functions for the sites including: keywords, titles, tags, paths, redirects, sitemaps, Google analytics, webmaster tool, etc.
    It has some prerequisites that must be installed before use. It also gives a number of recommended modules to make full use of the suite. This module is hugely useful if you intend to work with multiple seo tools in one place.
  • Menu Attributes - The Menu attributes module allows the administrator to pinpoint specific attributes, consisting id, name, class, styles, and rel.
    In terms of SEO, menu attributes lets you apply custom attributes rel =”nofollow”. This should not be missed in your seo strategy because nofollow devalues unimportant internal and external links so that you can pass more link juices on links that matter.
  • Menu Breadcrumb - As the name has said, this module adds a breadcrumb menu line on the top of your website. Breadcrumb has two tangible benefit for both users and search engines. First, it lets the user know where he is in the navigation hierarchy. Finally, there’s an anchor text in the breadcrumb, which gives an internal link to the relevant URL.
  • Links Checker - Broken links are precisely a negative signal to search engines. You’ll need a module like Links Checker to occasionally specify failed results which you need to make a fix to.
  • SEO Compliance Checker - The SEO Compliance Checker executes a full check upon your creation and modification of a node. This module is immensely helpful for SEO beginners & webmasters as it visually display a result which lets them know what needs improving to bring in a strong well optimized content.
    This encompasses scanning if there are sufficient alt tags in the image, usage of keywords in the node titles, keyword density on the body,… You can make a preset of user-defined rule to base the module result of choices shown.
  • Xml sitemap - Your website definitely needs a Xml site map – a directory of your website. It makes it easy for Google’s search bot to crawl and index the website. Xml sitemap automatically generates an up to date sitemap that conforms to sitemaps.org specifications.
  • Site Verification - In order to make sure that search engines are properly crawling and indexing your site, you have to verify it. This module makes the verifying process easier and it supports a number of search engines – Google, Yahoo, Bing,… The module enables verifying by uploading a html file or adding meta tags.
    Use this with xml sitemap allows your website content to be appropriately indexed and up to date in the search engines’ eyes.
  • Html Purifier - Search engine reads your website content via raw html. So it’s always important to make sure have a clean easy-to-read code. Html filter will check your website code to conform to standard html rule. It also helps removes malicious code along the way.
  • Tag Clouds - As the name implies, this module creates tag clouds - lists of tags, based on the taxonomies of your site. There are other modules with the similar function, but we find this is the widely used, simple, and easy to work with.
  • Taxonomy Title - With Taxonomy Title, you can edit the heading tag (H1) of the taxonomy page. The importance of H1 tag should never be neglected for on page SEO. And we have a whole module dedicated to change the H1 tag of the taxonomy.