SeoAx

Seoax provides all useful information about search engine optimization (SEO) to increase website's search engine ranking. It's includes seo tips, how to learn seo, seo tools, free seo tutorials, seo tricks, seo website lists, seo news and many more.

Sunday 28 September 2014

Google SEO starter guide and comprehend SEO

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Google SEO starter guide and comprehend SEO
We all are willing to think about seo tips. As every one is associated with web and they need to enhance there site/blog exhibitions in web crawler. Despite the fact that there are numerous sites promotion web journals are accessible for giving seo tips and tricks. you can read the vital seo tips . However as we realize that Google is the ruler of internet searchers and on the off chance that it has been dispatched a seo guide we can't overlook it untill we read it totally. Since it will help us to do fundamental seo prescribed by google authorities.

It is essential for an apprentice to know the fundamentals of seo. with the goal that he/she can see a few tips and actualize them on sites. Google has expressed its seo rules in website streamlining starter guide. It is a pdf guide and is clarified in an exceptionally basic way which will help you to drive movement on your site by enhancing position in Serps,  so i will prescribe you to pull out all the stops. I trust it will provide for you profit. Download Google SEO Starter Guide.

Saturday 27 September 2014

Most important Meta Tags for SEO

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Most important Meta Tags for SEO
Meta Tags are the codes in Html  those say to web crawlers in regards to the substance of a website page. With the assistance of Meta Tags Internet searchers list a page for showing the page in query output. The Html Meta Tags are utilized beneath <head> section of a site. There are n quantities of Meta Tags however most well known and critical labels for web crawler indexing are Title Meta tag, Keyword Meta tag and Description Meta Tag.

Following are some helpful Meta Tags to embeddings into a web page for the better come about. Be watchful that these tags are constantly utilized inside <html>.i will propose to utilize just Title and Description Meta tags since just these two tags are productive for internet searcher's robot for getting recorded the website page. at the same time for the best comes about some seo masters utilize some uncommon  meta tags.


Meta Tag For Page Title :
Title Meta Tag is the most important Meta tag for the seo point of view. Keep its length not more than 70 Characters.
<TITLE>SEO Tips | How to learn  SEO | SEOAX</TITLE>

Meta Tag For Page Description :
Description tag gives summary of your webpage to Search engine's Robot. Give your webpage short description beyond 150 Characters.
<META NAME="description" CONTENT="Seoax provides all useful information about search engine optimization (SEO) to increase website's search engine ranking. It's includes seo tips, how to learn seo, seo tools, free seo tutorials, seo tricks, seo website lists, seo news and many more. ">

Meta Tag For Page Keywords :
In these days it is said it is not much important but people use it. keep its length less than 150 characters.
<META NAME="keywords" CONTENT="Seo tips, Seoax, Learn seo">

Canonical meta Tag :
<link rel="canonical" href="http://seoax.blogspot.com/">

Distribution meta Tag :
<meta name="distribution" content="global">

Robot Meta Tag :
<meta name="robots" content="index, follow">

Revisit Meta Tag :

<meta name="Revisit-After" content="2 days">

Meta Tag for Rating :
<meta name="rating" content="general" >

Meta Tag to say Googlebot What to Index :
<meta name="googlebot" content="index, follow">

Author Meta Tag:
<meta name="author" content="seoax.blogspot.com">

Meta Tag for Copyright :
<meta name="copyright" content="seoax.blogspot.com">

Meta Tag for Specific Country :
<meta name="CountryCode" content="US">
<meta name="Country" content="United States">

Friday 26 September 2014

What Is Google Page Rank?

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What Is Google Page Rank?



What is page rank? Essentially its a calculation for link analysis. This was extraordinarily affected by reference analysis which began in the fifties. A link analysis algorithm essentially gives a set of hyperlinked webpages and made a case a numerical structure. This is alloted a number somewhere around 0 and 10. This weight speaks to precisely how mainstream or how paramount a page is on the Web. This specific arrangement of positioning is trademarked and protected. In the event that a site has a high page rank and is back interfaced to an alternate page then that page likewise gets higher positioning.

Google has additionally made an tool bar other than page rank. This is not difficult to download and introduce into your web browser. The toolbar additionally has an alternative to include a page rank furthermore demonstrates the page rank of each site you visit. Google likewise has an index page rank where the estimation of every site is measured. Nonetheless, Google Directory page rank never demonstrates the actual value of a page however rather utilizes a green bar which represents  the Value.

Identified with Google's page rank is the web index results page rank otherwise called SERP rank. Utilizing this page positioning, sites are positioned as per how the watchwords of the substance are positioned and entered into Google's internet searcher inquiry box. This is the place SEO or Site improvement and a decent third party referencing administration become possibly the most important factor. SEO experts realize that the substance of a site must be advanced. Streamlining a site implies that the substance must contain connects and pivotal words that make the site rank high in web index results when related catchphrases are utilized within the question box. How high a site or page positions the more pertinent watchwords have been utilized. Google likewise checks magic words of each site and website page to confirm that all catchphrases utilized are somewhere around 1% and 4%. In the event that the pivotal words are not important or catchphrases are utilized more than 4% Google positions the site or website page lower in the indexed lists.

In light of the vitality of high page rankings, there are a few firms that are in the matter of offering connections that are high in page rank. This is utilized so that site holders can put ads or connections on high positioning pages. Obviously Google considers this to be amazingly deceptive and cautions site holders  that if found utilizing this practice they will make these connections lower in worth. This is predominantly because of the way that it brings down the uprightness of internet searcher results furthermore the whole page rank framework too.

There are a few variations of Google's page rank. An impeccable sample is utilizing page rank within positioning scholastic projects and positioning their locations also, for example, streets to create a ranking of the number of people in each street location.

For more data on Google page rank search on the Web. Google page rank has enhanced the rankings of a great many sites and pages and keeps on being a standout amongst the most well known strategies to improve page rankings.

Thursday 25 September 2014

Top 10 Local Search Ranking Factors

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Top 10 Local Search Ranking Factors
Many individuals are mistaken for the term Local reference; in the realm of SEO, local reference is just an alternate manifestation of SEO however basically concentrate on provincially. Local reference is less complex than the ordinary SEO; it is primarily for the local business. It is spots where your organization is  being mentioned. For instance, you can add your business to local reference sites, for example, Yellowpage, Yelp, Google, manta, and so on.

Most local search lists are intensely focused around local references. Presently, there are numerous local search ranking elements; much the same as SEO ranking variables, there are paramount components and there are not that critical. By learning and applying top local inquiry positioning variables can  help you commanding local search results..

Top 10 Local Search Ranking Factors

1) Category Selection
When you submit your business  to local directories, about 99 percent of time, they will ask you which category of your business is based on. It is extremely important to fill out the correct category for your business.

2) Consistency

It is very important to be consistent when you submit  your business. If you are using one address, make sure use it the same address throughout. Same with business name, use only one business name, don’t use different business names.

3) Quality

Just like building backlinks, quality counts more than quantity. Do not spam your business on all websites; only do local citation on popular websites. Doing local citation on least popular websites will not do any good to your business, because it will not get much exposure.

4)  Quantity

Now, I did say quality counts more than quantity, but quantity is still important. Especially if you are competing with very competitive companies, you need to get as many local citations as possible, but just like building backlinks, do them naturally, spread them out, don’t do them all in one day.

5) HTML and Google+ Local Page NAP

For those who don’t know, NAP is the business name, address, and phone number. So in this factor, you need to make sure your website’s NAP is consistent with Google+ local page. Because if it were not, it will negatively affect your local search ranking.

6) Local Google+ Page

When you create your business page at Google+, it will send you a postcard that has the verification code, you need to make sure that you verify that, because that is the only way Google knows that your business location is correct.

7) Link Building
Link building for local keywords are important in helping you ranking your local keyword phrases. Remember, you should always build your link from relevant sources, do not spam or linking to non-relevant sources, because they will get your site penalized, and as a result, affect your local search results.

8) Google Places Reviews

Positive reviews on your Google+ local page can positively affect your ranking position. With that being said, in order to get more customers and gain top ranking position, a lot of business owners tend to buy fake reviews. That is a big No-No; Google is way smarter than you think, if they found out, your local search SERPs will suffer.

9) Domain Authority

If your business’ website has PR of 5 and above, your website will have more advantage in ranking in local search results than those with lower PRs. Therefore, it is very important to establish your authority online.

10) Local Meta information

Just like meta information on any site, local meta information, such as title and description, they are still very important factors. Make sure you have proper title and description; spend time on keyword research, because a right keyword phrase can directly affect how much traffics you will get. Remember, you do not want to have a keyword phrase that no one searches.

10 Black Hat SEO Strategies You Should Avoid

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10 Black Hat SEO Strategies You Should Avoid
SEO is a method for creating natural activity from search engines In the realm of SEO, there are numerous strategies that organizations can actualize with a specific end goal to support their Serps. Distinctive organizations are utilizing diverse SEO strategies, and those procedures continue changing as Google changing their calculations. There are protected methods for doing SEO and there are unsafe ways. In the realm of SEO, we typically call safe methods for doing SEO: "White Hat", and we call unsafe ways: "Black Hat". Obviously, there is "Grey Hat" however I am not going to clarify that in this article.

Black Hat SEO systems are essentially used to help Serps in a short measure of time. They are generally polishes that Google objects or abhorrence. On the off chance that a site were found doing Black Hat SEO methods, it will be punished, and at some point be sandboxed or de-filed. All in all, Black Hat SEO strategies are utilized as a part of request to beat Google calculations, and they are just concentrate on Internet searcher however not for giving great clients experience .


Following are main Black Hat SEO Techniques You Should Keep away from:

1. Hidden Text/ Links

This technique is basically trying to add content to the page, but it doesn’t want visitors to see it. This technique usually is used on flash websites or very graphic sites.
For Examples:-Write texts in a very small font size and use font color same as the background color

2. Keyword Stuffing

Keyword Stuffing is a technique of trying to use a certain keyword phrase repeatedly throughout the page, and trying to fool search engines that the website is relevant to the keyword phrase.
For Example:- SEO is good, SEO is best, SEO is the key…. (goes on and on, in hoping of ranking the keyword “SEO”)

3. Rich Snippet Markup

Rich snippet is a very good way of  increasing the percentage of clicks from search engines. There are many types of rich snippets. Star rating is the most popular one and it is often used for product rating, but it is often been abused as abused as well.
For Example:- John created the fake 5 star rating rich snippet on a product, but he controls how his product should be rated, but not users.

4. Doorway Pages

Doorway pages technique is used to spam index of search engines; we usually call it “Spamdexing”. Basically, it is when the pages is different from the search results description. This usually can be achieved by using meta tag and Javascript to redirect visitors to a completely different site.
For Example:-  A website has keyword phrase and description, but the site is showing completely different from them.

5. Article Spinning

This one is very popular in the recent years. Basically, article spinning is you find an article online, and then using software to spin the articles, and then submit them to web 2.0 websites. Very often, those articles are created for search engines, not for human, because 90% of time they are not humanly readable.

6. Cloaking

Cloaking is similar to doorway pages technique. Basically, cloaking is making one version of content to search engine spiders and another version of content to actually users.
For Example:- When John searched for computer software on Google, and then after he clicked on one of the search result link. Instead of a computer related website, he landed on an accounting website.

7.  Buying Links

Link exchanging or links buying technique has been a popular technique of increasing the SERPs. It is basically a way of cheating on SEO.
For Example:- John paid $200 to Smith for placing a link on his high pr website.

8.  Social Media Spamming

Social media spamming is quite common these day. Don’t get me wrong, promoting sites via social media is good, but don’t overdo it. Because it is annoy to your followers or fans.
For Example:- John setups an automation program that is allowing his same promotional message to tweet repeatedly for every 2 minutes.

9. Link Farms

Link farms technique is the reciprocal linking tactic that is basically describe a group of similar websites linking to each other. It is like links exchange, so that everyone is gaining link juice from each other.
For Example- There are three very related websites:  A, B, and C. Website A is linking to websites B and C;  website B is linking to A and C; and website C is linking to A and B

10. Spam Comments

Spam comments technique is using tools to  spam comment section of posts and add backlinks. Usually, instead of manually commenting, people will use software to speed up the process. First, it will scrape the search engine for blogs that allow comments, and then they will use spun comments to auto commenting those posts using different IPs. It is one of the top black hat technique that allow people gaining massive backlinks overnight (mostly nofollow links).

What Is Bounce Rate?

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What Is Bounce Rate?

Bounce Rate is the percentage of visitors who visit a website and then leave after only visit one page. Bounce Rate ranges between 0% to 100%. The exact formula to calculate bounce rate is:

Rb = Tv/Te

whereas Rb is bounce rate, Tv is the number of visitors who only visited one page and then leave during the particular date range, and Te is total entries to page.

We say a person bounces away when he performs any of the following actions while visiting a webpage:

- Close the tab or Window

- Type in a new url address
- Click the back button
- Click an external link on the page and open it within the same tab

Normally, one session will last for about 30 minutes, so that if a person stay on the page for more than 30 minutes, he will be counted for more than one session.

Bounce Rate VS Exit Rate

A lot of people are confused between bounce rate and exit rate. In a way, both rates are used to calculate a visitor existing the site. However the distinction between those two is that Bounce Rate is for one page or one visit only, whereas Exit Rate is for the whole site. For example, John landed on a website page through Google search; after he read through that particular page and found that was not what he was looking for, he clicked the back button to continue his search. Now, that can be counted toward both Bounce Rate and Exit Rate.

On the other hand, if John were on the page and there were few interesting articles on the website that caught his eyes, and he went ahead and checked them out. After awhile, he decided to leave the site. In this situation, John’s action can only be counted toward Exit Rate because John visited more than one page before he decided to leave.


Three Types of Bounce Rate

1) Direct Traffic Bounce Rate

Direct traffic is basically when a visitor type in a url in the search bar directly.  Very often, the visitor is just looking for something on the site, such as phone number, contact information, etc. Usually this the least you should be concerned with. Unless majority of your traffics comes from direct traffic and the direct traffic bounce rate is very high, over 60% or so, then you need to be really concerned. If that happens, you need to check several things and ask the following questions:

1. When did it actually begin to spike?

2. Any changes during that period that might caused the spike? such as adding javascript codes, adding plugins, etc.
3. Fully scan your site, make sure all codes are update to date, there is no malware or loopholes on your site.
4. Check the server log, make sure there is no unusual events occurring.


2) Referring Site Bounce Rate

This traffic is usually from the related sites. This type of bounce rate is low, because it usually happens when people are interested in the topic, so they want to learn more. On the other hand, if you are experiencing high referring site bounce rate, you need to check your back-linking sites, make sure they are closely related and your content is relevant to their audience; you should request removal of context back-links from the sites that is not related to yours. In average, referring site bounce rate is around 20 percent or less.

3) Search-Traffic Bounce Rate

There are two type of search traffic: paid search traffic and organic search traffic. If you are experiencing high bounce rate of paid search traffic, then you will need to re-evaluate your Adwords campaigns, and find out which keywords and what events that trigger the high bounce rates. On the other hand, if you are experiencing high bounce rate of organic search traffic, then you will need re-evaluate the landing page; you need to make sure they are easy to read and interesting, so that people are stay on your site longer. Normally, search traffic bounce rate is around 30 percent or less.

Instructions to reduce Bounce Rate?

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Instructions to lower Bounce Rate?

This could be your primary concern in the event that you have a high bounce rate. There are really numerous ways that can bring down your site's bounce rate. Following are main 10 things that you may need to consider so as to bring down the bounce rate.

1. Website Speed

This one is no-brainer; you want your site to load as faster it could. No one wants to stay on a site that takes more than 10 seconds to load.

2. Responsive

Everyday, more people are switching to smartphone. If you want to gain a piece of mobile traffics, you better make sure your site is responsive. Again, using mobile,  no one wants to stay long on a website that is not responsive; it is simply too hard to read and navigate.

3.  Annoy Pop-Ups

How annoy it can be if you visit a site that is full of pop-ups. Unless you have super valuable information, not many people would stay on your site for longer than 5 seconds. So do us all a favor, remove those annoy pop-ups.

4.  Make it Readable

Hey, not very one got a PhD, so make it as simple as possible. Basically, just get right to the point. Instead of a long paragraph, turn it into several paragraphs. Instead of writing a paragraph about all list of things, turn them into a list.

5.  Website Color

Again, the contrast colors between your website background and your content should be high and colors should be comfortable to the eyes. So that visitors are able to continue reading.

6. Open External Links in New Tabs or Windows

You should always open external links in new tab or windows, so that visitors will still on your site. It is actually very easy to do, you simply add the target=”_blank” to the href.

7.  Create a Helpful 404 Page

It is very common that sometimes webmasters might need to change or delete certain pages or permalinks because of certain reasons. When that happens, and if a visitor tries to access the page, it will return 404 not found page. A lot of people neglect the fact that if 404 page is not being optimized, people would just leave once they are landing on not found page. Instead of that, we can implement search engine on the 404 page, so people can actually search for related articles on the site. Another way to deal with a not found page is to redirect the not found page to a related page, so that visitors can still get what they are looking for.

8.  Split Up Long Posts

This is actually a really good technique to reduce your bounce rate if your article is very interesting and contain valuable information. Let’s be honest, no one wants to read a very long article. So if you have a long interesting article, turn it into several topics or  articles.

9. Related Articles

Implementing related articles widget after each post is a great way of reducing bounce rate, because visitors might keep reading on your site.

10. Ads and Banners

Too many ads and banners on the page can create a lot of distraction and bad impression to visitors. Therefore, if you have a lot of ads and banners, try to minimize to as few as possible.

Those are simply my individual proposal on the best way to you can reduce your site's bounce rate, on the off chance that you have better ways, please told us by leaving a comment below.

How Twitter helps in Search Engine Optimization

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How Twitter helps in Search Engine Optimization
There is no preventing that the notoriety from securing Twitter is developing at a gigantic pace and subsequently, webmasters have begun burdened their brains to figure out SEO estimation of Twitter. The webmasters clearly need to endeavor Twitter to support their arrangement in Google's Serps.

Strangely, Twitter conveys a "nofollow" credit to the connections put together by its clients. This credit shows to web indexes including Google to overlook the connection. Some web indexes like Yahoo! furthermore Google do take after the connections yet tosses them from their positioning recipes. Other web search tools like MSN overlook the connection completely.

Interestingly, the main known web search tool that ignores "nofollow" guideline is Ask.com that possesses around 2.5% of the internet searcher piece of the overall industry. Ask.com broadcasts to the world that Google's calculations are not the gospel for all web indexes.

It is accounted for in November 2008 that Ask.com represented 255 million inquiry inquiries. This may show up excessively little contrasted with 7235 millions on Google, yet you can't close your eyes to a wellspring of such movement. So to the inquiry whether Twitter passes any connection juice – well to Ask.com it does.

Guests are not fixated on "nofollow" qualities. In the event that they perceive a connection and they feel the substance the connection prompts is going to be helpful, they simply take after the connection all the same.

Whatever may be the imperativeness of third party referencing, the reality remains that SEO is not just about building connections. Improving a site has a ton to do with making and advertising useful substance that could be viewed as an asset.

Despite the fact that Twitter is fundamentally an online networking went for making group and connections, it does have SEO esteem. It needs to be expressed that in the event that you can bait guests to go to your site by means of Twitter, then this is going to be an enormous SEO advantage you can sick bear to lose.

It might be advantageous to think about some Twitter tips that your organization or your brand can discover helpful:

1) Select a Username that is appropriate to your brand and easy for all to remember. Your Username will then become part of your customized Twitter URL such as twitter.com/yoursite or twitter.com/yourtopic. This will result in a static address for future search indexing, which also helps usability for other cross-channel promotions.

2) Next is to intelligently select an account name. Optimize this Twitter account name to effectively reflect your brand. Your account name is what should appear next to your profile and that can be different from your User name/URL. You should imaginatively create an account name that promotes yourself, your company and/or your brand.

3) Make your bio account to include the mission-critical key phrases for your brand taking full advantage of all 160 characters. Remember you are allowed 20 more characters than a standard tweet. Your bio is consistently indexed so its contents obviously become the core relevance for your Twitter page

4) You can integrate your Twitter URL into your website through a call to action on the site for your visitors to follow you on Twitter. You could also integrate your Twitter URL within your site’s Global Footer, which appears at the bottom of every page of your site. By exercising these two options you lend usability to your visitors and help boost your Twitter URL up in the search engines.

5) Please know that the “lead-in” of each tweet is quite important for SEO as it will determine what appears in the tweet’s title tag when it shows up as a search result on a search engine. You may be aware that roughly 42 characters are factored into each tweet’s title tag, including both the account name and the initial characters of each tweet. Your full tweet and all its characters will however be still indexed by all major engines

6) As far as possible, initiate your tweet with a primary keyword phrase to theme each message. Take advantage of any buzz words as this will enable you to capitalize on timely searches by visitors. This is not to say you should fill your tweets with buzz words at the cost of providing value to your followers.

7) If you really wish a message to proliferate on Twitter, the key is to keep it under 120 characters enabling your followers to easily add RT @Your User name in front of the tweet.

8) It is important to introduce back links to redirect users back to your content. It is a fact that Twitter is a significant traffic driver for bloggers and others using the space to share links. If you do share links, use one of the many available URL shorteners like Tiny URL or Bit.ly.

9) When providing URL shorteners, make sure the redirection leads to pages which provide a richer content experience. It is universally known that Twitter users have enormous appetite for information and also in a hurry to get it.

Top SEO methods and tips for Facebook page holders

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Top SEO methods and tips for Facebook page holders
It is no misrepresentation to say that Facebook Pages are ending up being an alternate landing page, especially for some online businesses. The truth additionally remains that Facebook has been making a few new and creative open doors for Pages to draw expanded movement through the time-tried SEO - Search Engine Optimization routines.

On the off chance that you know the craft of utilizing key SEO strategies inside your Facebook Page, you can decidedly make your Page achieve countless fans. While viral conveyance may aid you achieve individuals your fans are straightforwardly joined with, SEO uncovered your Facebook Page to Facebook's finished client base. Separated from making open doors for Page managers to profit straightforwardly, Facebook itself has been genuinely living up to expectations towards enhancing it SEO as of late.

In perspective of these improvements, it will be beneficial to advance some SEO methodologies for Facebook page managers:

Name For Facebook Page

Select the best possible name for your Facebook Page and, as far as possible, avoid frequently changing it.

Generic Keywords

Do not stuff your Page title with high value generic keywords as it will do more harm than help.

Facebook Username For Page

Take care to select the best URL (Facebook username) for your Facebook Page as to rename to custom URL, you need minimum 25 fans to your Facebook page. When you choose a Facebook username for your Page, your Page’s URL becomes www.facebook.com/YourUsername.

About Page

Use the “About” text box near the top of your Page for inserting keyword-dense prose. An effective SEO strategy is placing keyword-dense prose as close to the top of the Page as possible. Use the most effective words for greater indexing.

Add Important Keywords

Make sure to include more important keywords, text, and high priority links on your Page using the Info tab. Utilize the Info tab on your page to include important links and texts with keyword density. A key element of SEO is selecting most appropriate keywords for search engines to find your content. This is no different when it comes to Facebook Pages also.

Post Your Website Links

Do not fail to post your website links and other useful relevant links that relates to your theme in your page’s stream. Add your Facebook Page links to your websites as well as other social networking sites like LinkedIn, Twitter etc. Provoke your fans and persuade them to comment in your page stream. The simple formula is - the more fans your business has on Facebook, the greater the inbound links.

Update Your Page

Please appreciate the fact that nobody wants to visit a website that is not frequently updated. As your Facebook Page's activity is central to engaging your audience--and search engine spiders, make sure to update your page as often as possible.

Wednesday 24 September 2014

10 Tips on the best way to Expand Alexa Positioning

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10 Tips on the best way to Expand Alexa Positioning

What Is Alexa Traffic Rank?

Alexa is the top web traffic facts site. It has a ranking framework that measures how prevalent a site is. The more diminutive number of your site Alexa movement rank is, the better. The most mainstream site is  given the number 1 positioning and the second most well known will be given number 2 positioning, et cetera. At present, Google.com is the most well known site and Facebook.com is the second generally famous. Dissimilar to Google positioning calculation, Alexa ranking calculation is really straightforward. It is fundamentally ascertained by making into the note of what number of guests went to your site in the previous 3 months and what number of pages saw on each one visit. Along these lines, your site movement and skip rate can assume a crucial part in focus your site's Alexa traffic rank.

How Does Alexa Ranking Work

Alexa ranking is focused around the data that is sent to Alexa by  utilizing its toolbar. So fundamentally, clients download the Alexa toolbar in alexa.com site, or from program augmentations web store.

Not just the toolbar gives the fundamental Alexa traffic rank data on each one site that you are going to, it additionally gathers data from clients and send information to Alexa's server, so they can utilize such data to decide how mainstream a site is.

Presently, Alexa does not show all sites' authentic information; just if a site is in the main 100,000, Alexa will show the site's verifiable information. There are numerous web advertisers guarantee that in the event that you webpage has the capacity make it to the main 100k, then it is the sign that your site has really tolerable activity.

Be that as it may, not all individuals have faith in Alexa traffic rank, on the grounds that they assert that not everybody has the Alexa toolbar expansion introduced in his/her program. Additionally, Alexa positioning might be bamboozled, for example, purchasing fake activity.

Indeed thought the facts might confirm that Alexa traffic rank is not an extraordinary way or the most exact approach to focus a site's fame, still it is an incredible stage to demonstrate your SEO or showcasing exertions. By and large, if your site's Alexa movement rank is over 100k, the information may not be precise or solid


Follow top 10 Ways to Improve Alexa Ranking

1.  Website Traffic

Traffic is the key component that determine your Alexa ranking; thus, by increasing your website traffic can surely increase your Alexa ranking. It is a no brainer.

2. Install Alexa toolbar

Add alexa toolbar to your browsers can help to track your website traffic, as well as the ranking for your website.

3. Add Alexa Widget

It is very easy to implement Alexa Widget to your website in WordPress. First, you can go to here, and copy the code there.
Simply replace yoursite.com with your site domain name

4. Quality Posts

Although quantity can be a way of establishing your site at the beginning, Quality is actually the only way to generate quality traffic. If you have high quality and useful articles, people will bookmark and share the articles for you. It is actually the safest way to generate sustainable traffic to your website.

5. Generate Quality and Relevant Backlinks

Although not as important as it used to be, backlinks strategy is still one of top components for both ranking a website and generating organic traffic to your website. However, be very careful on which websites you are linking from. Bad linking strategy will do more harm than good.

6. Share Your Post to Social Networking Sites

Only share yous post to social networking sites that are working and generate traffics to your site.

Submit your post to thousands of social networking sites will do no good if they do not generate any traffic; instead of hoping gaining traffic, this aggressive method might got your website penalized, so be very careful and selective on which social networking sites that you want to share your articles.

7. Submit to Blog Directories

Although there are many people claim that submit site to blog directories strategy has been dead, still if you are doing it properly and selectively, it can be another ways of generating traffic to your site. (Just Do NOT over do it.)

8. Claim Your Website on Alexa.com

It is very easy to claim website at Alexa.com:

1. go to Alexa.com and sign up an account

2. go to here, enter you site

3.  Using one of three Methods, and implement it to your site. (I used method 2, it is easier in my opinion; you simply copy the meta information, and then go to Appearance -> Editor, head.php, and paste the code before </head>

10 Tips on the best way to Expand Alexa Positioning

4. After that is done, you can click the Verify My ID button (if you have any Cache plugin installed and activated, you might need to go to the setting page, and clear the cache first)

9. Engage Users

It is important to engage with people who commented on your site, or any other blogs/websites that are related to your niche.

10. Using Newsletter Opt-in

Last but not the least, a good Opt-in list can help you generate considerable amount of traffic. It is very easy to sign up and implement one. One of the most popular one is MailChimp, and we are using it as well.

Main 5 Approaches to Check Site Traffic

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Main 5 Approaches to Check Site Traffic
When we discuss SEO, most individuals still have a tendency to accept Website SEO are about backlinks. The more important backlinks your site have, the higher your site will be positioned. They used to be the situation, however not so much genuine now.

SEO might be in numerous structures: SEO is transformation rate improvement, it is online networking, it is client experience, it is marking, and SEO is explanatory. A standout amongst the most widely recognized territories that most site managers neglect to do is diagnostic. Particularly regarding the matter of site movement, on the off chance that you investigate your site or rivals' sites, you will discover a great deal of data on what are working and what are not living up to expectations.

Subsequently, in the event that you need to enhance your sites, you have to dissect site activity. They can outwardly demonstrate to you territories that your sites need to be enhanced, and in addition how your rivals are getting along that are fruitful.

Presently, there are truly few apparatuses out there that can help you check site activity. In this article, I am going to demonstrate to you 5 most famous ways that you can use to wiretap any site traffic.

1. Google Display Planner

It was used to be called “Google Ad Planner”, but it was discontinue and now replaced with Google Display Planner. Google Adword display planner is all in one tool that combine the placement tool, the Contextual targeting tool and Google display banner.

Google Display Planner is the most accurate way of measuring a website traffic. The system can accurately provides a website’s traffic in different country; it also illustrates some important traffic information, such as how many unique visitors, total page views, and average time per visit monthly.

2. Alexa.com

Most people should be very familiar with Alexa; Alexa is the top internet traffic statistics website that measures how popular a website is. Most people are using it as a way to determine the potential of a website. Especially if a buyer wants to buy a website, the first thing he/she would do is to use Alexa to check that particular website’s Alexa Ranking.

Now, Alexa only shows detail information if a website is ranked 100,000 or less. Most people are arguing Alexa ranking is not accurate way of determining traffic because of how the numbers are being determine, and not all users are using Alexa toolbar in their browsers. It might be true if a website is ranked 100,001 and higher, but in my experience, it tends to be more accurate if a website is ranked in mid 50,000 or less.

In general, Alexa is still a very convenient tool to estimate a website’s traffic that I would recommend using.

3. Compete.com

Compete is a web traffic analysis service that currently provides two categories of information: Site Analytics and Search Analytics.  The former one is a free service; to use it, you can simply go to the complete.com, and then enter a domain  url. The latter one is a paid service; it basically shows inside information on which keywords are generating traffic.

However, the data from complete.com is not very up to date. it only show the information from last year. Therefore, if you have a new website, it might not a good tool to use to determine traffic. On the other way, if you have old sites, it might be worthwhile to try it out.

4. QuantCast.com

QuantCast is another popular website traffic estimator. To accurate determine a website traffic using Quantcast.com, a website needs to have their tracking codes embeded into the site. Since more people prefer Google analytic over Quantcast, most websites’ will be estimated. Also, if you website is less than one year, it is very likely that it will show the traffic information.

However, if you are tired of Google Analytic or simply do not want to use any Google tool, you can try QuantCast out. It is still a pretty cool system to estimate a website’s traffic.

5. Similarweb.com

Similar Web is another great website to check a website’s traffic for free. All you have to do is go to the website, and enter a domain url there. The system will automatically generate a traffic report for you.

It provides rankings both in globally and nationally; it has data on monthly visits, traffic source, referring sites, etc. Let’s not talk about how accurate the information is, but the report itself is pretty easy to read and presently neatly. It also has PDF printing functionality, so it can be used to present the information to your clients or buyers.


On the off chance that you know a superior way or an alternate source that can help to focus a site's traffic, please don't hesitate to impart to us.

Manual for Online networking Methodology

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At this point, very nearly every business has a few manifestations of online networking vicinity. Online networking is about the union of correspondence and data. It might be an effective apparatus if actualized accurately. Online networking is a discriminating part of computerized advertising. As indicated by a late study underneath, 46% of respondents plan to increment use on online networking for 2014.

Diverse organizations use social networking for distinctive purposes running from client administration, PR, lead era, deals, build power impact to enrolling. When you begin building your online networking vicinity, it is critical to recognize clear goals, clients, what to impart and the individual in charge of it. Put forth the accompanying inquiries:


Objective:

1) What is the reason for your social media strategy?

2) Establish clearly defined KPI to measure return in investment (ROI).

3) Ensure the objectives are aligned with your corporate / business /marketing strategy.
 
Customer:

1) Who is your Target Market/Customer?

    Detailed demographics & psychographics

2) Who among them use social media? 

3)  How do they use social media?

What to Share:

1) What are you going to share with your Target Market? Examples could be webinars, newsletters, photos, stories, news, industry practices and tips.

Who is Responsible:

1)      It is important to decide who will implement the strategy on your behalf; it could be an agency or in-house. Social Media presence is a reflection of the brand and therefore who implements it is a key decision. When you have clear answers to the above questions, you are ready to implement your social media strategy. Social media is a universal tool can be accessed by businesses of any size. For small businesses, it can become an important instrument to reach hundreds, thousands even millions of potential customers that would otherwise be unreachable through traditional media. For large corporates, social media is a perfect channel to reach individual customers and interact with them without any barriers.

Here are some examples of objectives:

Increase Sales

1) Develop new business for new clients or new products

2) Improve customer retention rate and increase sales to current clients

3) Increase brand awareness in the market

Decrease Expenses

1) Recruit new employees or add to your talent pipeline

2) Create and manage a customer-related social media channel: if your customers are using social media and asking questions or requesting support through tweets.

Identifying the Target Market

1) Survey for current clients and ask for demographic information in exchange for something of value to them.

2)  Manually research information

3)  Demographic information from Analytics Programs

4)  Analyze demographics of current social media followers (yours and your competitors)

Factors to consider: Gender / Age / Languages Spoken / Location / Education / Profession / Interests related and not related to your product / Media Consumed / Social Media Channels they are most active on.

Auditing:

Before deciding on specific content for your social media channels, it is important to do an overall auditing of your existing digital properties and social media channels.

Examples: Website, newsletters, events, ppc ads and traditional media advertising executions: include icons, urls or hashtags. You would also need to compare everything you have with your competition to establish baseline metrics. Things like customer base, market share, website rank (Alexa.com) and the reach of social media.

Frequency: How often are you posting on each social media channel? Schedule your posts on when your audience are online. There are many tools out there that can help you see when your followers / audiences are online. Followerwonk is my favorite tool to see when my followers are online so I can plan my posts accordingly on each social media channel.

Voice: the tone of conversations on social media should be consistent across all channels/platforms. You could modify the tone for a more general acceptance by a broader range of the demographic or modify it to narrow the range. It all depends on who your audience is, and their expectations.

Engagement: What is the interaction between your social media posts and your followers?

Metrics: identity metrics that are important to your business. What is your ultimate goal? Then identify assist metrics that help reach that goal. For example, on the blog, it could be how many comments, how many social shares per post. For facebook, it could be how many people are talking about this. For twitter, it could be how many @mentions is your branding receiving…etc

Content Strategy

Content Strategy ought to fuse both Remarkable and Curated and imparted to diverse frequencies, in distinctive courses on distinctive stages. Objective: Turn into a channel that your focused on demographic gathering tunes in when participating in online networking. To discover data vital to them! Offering Just Important Data in a serious and captivating way makes a difference:

    - Establish further credibility and positive goodwill.
    - Become a brand that is truly in synch with the consumer.
    - Gain new website visits to build awareness.
    - Promote dialogue with social media users.

Types of Content To Share

- New product(s) / Campaign / Service Information
- New events or highlights from recent reviews
- Original blog post entries, which are targeted articles based on a category and/or keyword strategy
- YouTube videos from your channel customers or events or original creations by your company 
- Photos of latest products, customers, events 
- Conversations from other social media channels, answers to questions, surveys, survey results.
- Engagement questions or quotes 
- Crowdsourcing content from customers, guest bloggers, photos, videos
- Third-party information relevant to customers. This is great for building thought leadership

Building Your Content Strategy begins with arranging your topic into Four Classes. You can have more. Preferably, four is a decent number to begin with and oversee. Support content creation, curation, offering. Utilize the legitimization procedure to make an article schedule. Social networking is a capable device for any business looking to achieve their current and potential clients. It is critical to treat it as a paramount and vital segment of your advertising and corporate method.

China Block DuckDuckGo

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China Block DuckDuckGo
DuckDuckGo has been blocked in China, according to Tech in Asia who reported on this after noticing first hand over the weekend. On Sunday, DuckDuckGo founder and CEO Gabriel Weinberg confirmed on Twitter that they did get blocked in China. Ever since DuckDuckGo launched it had been working fine in mainland China. But now the search engine is totally blocked

At the time the news broke, Weinberg noted that he has “no idea” when it happened exactly. However, it has since been determined when exactly they were blocked in China. If you go on the Great Fire censorship monitoring site and conduct a search for duckduckgo.com you will find that the search engine first blocked around September 3rd.


Great Fire works by pinging a range of URLs on a regular basis to identify whether they are blocked. Further testing confirms that DuckDuckGo is still blocked at the time of this writing.

DuckDuckGo is now equal to Google in one aspect — they are both blocked in China. Google made the decision to turn off its servers in mainland China after years of being pummelled by China’s firewall. China officially blocked Google in June of this year.

Now, the only North American search engines that work in China are those that have Chinese servers, such as Bing and Yahoo. However, even those search engines are heavily censored, having to operate under Chinese media laws.

The search engine market in China is dominated by its own search engines, Baidu and Qihoo, and it appears it’s going to be that way for some time to come.

Best FREE classifieds websites in United States, USA

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Best FREE classifieds websites in United States, USA
Here is a list of top 20 best classified websites for United States (US), USA where you can post your ads for free. Get good online promotion for personal, business, and professional segments for free. Post free ads. Online advertising sites to post classifieds ads for any place in the World. Best ad posting websites list 2014. Post free ads for USA, India, UK, Canada, Australia, Asia. Free ads and advertisements site.
 
craigslist.org
recycler.com
backpage.com
olx.com
oodle.com
pennysaverusa.com
geebo.com
elclasificado.com
americanlisted.com
claz.org
sell.com
inetgiant.com
usfreeads.com
yakaz.com
sulekha.com
kaango.com
classifiedads.com
ebayclassifieds.com
ocala4sale.com
traderonline.com
adsnity.com

Free USA Local Business Directory Sites List 2015

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Get USA professional resource destinations and submit your ads or professional resources there and see the activity enhancing for your site and business benefits right away. These are really cool professional listings for online business and administrations that are utilized not just by United States based promoters and organizations however everywhere throughout the world over. I trust you discover the rundown of these great professional resource locales extremely valuable and result situated for your business and administration advancements online on the Internet.

Most of them are free and instantly approve your submitted business services listings. Please leave in the comments- your thoughts and ideas about these so we can improve the listing by adding more such sites and dont forget to subscribe the blog as we will be adding more useful advertising sites for business and companies.

    Google local places
    https://biz.yelp.com/
    http://www.bing.com/businessportal
    http://www.merchantcircle.com/signup/
    http://www.local.com/
    http://www.expressupdate.com/search
    https://listings.mapquest.com/apps/listing
    http://www.insiderpages.com/
    https://foursquare.com/business/
    http://listings.local.yahoo.com/overview.php

Tuesday 23 September 2014

Is it accurate to say that you are Over-Thinking SEO?

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You may be somewhat stunned when you complete this article. You may even decline to trust me. In any case I'm letting you know straight: regarding SEO, you are in all likelihood over-supposing it.

How about we take a speedy survey. Is it true that you are perusing each SEO article you can get your involved? It is safe to say that you are always tweaking your page title and meta labels to check whether your site climbs the rankings? Is it accurate to say that you are running every day look questions to perceive how your site positions for specific watchwords? Do you break into a cool sweat each time Google reveals another calculation redesign? 

Is it accurate to say that you are Over-Thinking SEO?
In case you're liable of one or a greater amount of these activities, you are absolutely over-speculation SEO and you have to stop. At this moment.

I've been in the Search Engine Optimization business for 18 years — much sooner than the acronym SEO was even instituted. I've seen the conception of Google, the passing of Altavista and more calculation tweaks than Yahoo's had Ceos. With all the progressions the hunt business has encountered through the years, I can let you know that the way to SEO is this: comprehension your group of onlookers. That is IT. That is everything you need to know.

You don't have to comprehend idle semantic indexing, you don't have to know HTML, you don't have to know Google Panda, Penguin, Hummingbird, Pigeon or any of the other most recent calculation changes. You simply need to KNOW YOUR AUDIENCE. In the event that you don't have a clue about your crowd you have to get to know them. Rapidly. Converse with them, converse with the staff who bargain with them regularly. Figure out what makes them cheerful and what is turning them off. Take a gander at their buy history, their criticism, their connection with your brand on social networking. Review them.

There is a great deal of speak nowadays about the Semantic Web and how this is changing SEO best practice. Well prepare to be blown away. SEO has dependably been about semantics. The fundamental motivation behind the Semantic Web is to empower clients to discover, impart, and join data all the more effortlessly. Much the same as it has dependably been, the Semantic Web of today is focused around searcher plan.

Each hunt is an inquiry in camouflage. At the point when choosing what web substance to rank most noteworthy in query items, Google contrasts the substance of your pages and the first inquiry question to check whether they match semantically. At the end of the day — does your substance answer the proposed inquiry postured by the searcher?

Give me a chance to provide for you this case:

Oil

Hammer

Spaghetti

Auto

House

Toothbrush


Take these six things and rationally place them into either two gatherings of three, or three gatherings of two, in light of the first gathering that works out easily into your brain. My starting gathering was:

Oil/ Hammer/ Car

Spaghetti/ House/ Toothbrush


My support was that the first gathering was outside related and the rest indoor related. Did you gather the things the same path as I did?

Presently, in the event that you give this same activity to another person, the groupings would likely be distinctive to yours. I normally display this activity to my SEO preparing workshops and the conclusion is quite often distinctive for everybody. Some social order the things focused around holdings and consumables, others may gathering focused around the quantity of letters in the words and there are constantly diverse suppositions about whether "oil" is the consumable kind or the engine kind.

What does this let you know? Everybody is DIFFERENT. Contingent upon what time of day you did this activity, or significantly whether you were eager at the time, it may change the conclusion. What does this let you know about the way individuals look? Everybody looks with an exceptional attitude and question in their mind. Distinctive day, diverse temperament, diverse attitude, diverse inquiry.

So how would you recognize searcher purpose? How would you utilize the semantic web further bolstering your good fortune? By understanding your gathering of people. By mulling over the pursuit terms that your intended interest group uses to discover the merchandise and administrations you offer. When you see HOW they hunt and what questions they are asking, you can advance your substance to guarantee you answer their inquiries. Doing that will provide for you a greatly improved shot of Google, Bing and Yahoo positioning you over your rivals in the query items.

An alternate SEO easy route is to make client personas for your principle clients. Track what pathways they take through your site. Notice what pages they visit regularly and what content they impart. Distribute a greater amount of that kind of substance. Make novel and different advertising battles for every persona you recognize. Your ROI will hit the top.

Call your best clients on the telephone, purchase them an espresso. Get to know them, remunerate them. Reveal to them you mind. They are your backers and ought to be your closest companions. Transform them into brand evangelists and they will do a large portion of the promoting for you.

Invest less time taking a gander at calculations and more of an opportunity taking a gander at your investigation and client criticism. Distribute content that your gathering of people is request. Distribute content that your gathering of people is hunting down. Distribute OFTEN. Interior Site Search is your closest companion. Don't have inside site seek? Get it quick and audit what individuals are hunting down inside your substance.

Re-reason and re-bundle your substance in distinctive ways. That bulletin that you conveyed through email a week ago? Distribute it on your site – and I don't mean a PDF – put every individual article all alone page. Web crawlers adore new substance. Ask your best clients for what good reason they like your item. Compose an article about that. Make a Q and A blog entry out of a help-work area ticket. Distribute your client testimonials. Compose a careful investigation with the assistance of your most loved customer. Transform your Knowledge Base into a few white-papers for download. Republish your blog entries on your Facebook page. Tweet the connections from your Twitter account. Add the pictures to your Pinterest sheets. Grasp social networking and cross-advertise your social c