Thursday 25 December 2014
Essential Points in acquiring top search engine ranking
Having top search engine ranking is the thing which web site owners can’t overlook. Not to mention, it can increase sales, build trust, and get more traffic. In this article we will discuss why it is important and what are the factors which assist to get this.
Attaining top search engine ranking is one of the most important things for 3 types of people, which are digital marketers, business owners, and website owners. They always want to see their website on top page of search engine. In this article, I would like to discuss, some of the basic but most essential points which will help you obtain that.
Why a top search engine ranking is so much important?
Before we jump onto the factors which will help you to attain top rankings, I would like to tell you why acquisition of this thing is of so much importance. The elementary requirement can be defined as when an end user looks for your products/services without mentioning any company’s name in particular, chances are great then he would only click the links that will appear on the first page. Laziness, reliability, etc. can be the things which refrain the users to click on the links that don’t appear on the first or second page.
So, in this way, having a top search engine ranking is of high importance.
What are the factors that will help me to get on top of search engines?
Keyword Research
This is the preliminary and the most important factor which plays a vital role in achieving you top search engine ranking. After all, users find you by typing keywords in their search engines. So, brainstorm your relevant keywords and include industry jargons in your keywords list. Use tools such as Keyword Planner and Wordtracker, and try to find keywords that possess medium to low competition and have a handsome amount of searches.
Build high-quality and relevant inbound links
Inbound links are the links on the other sites pointing back to your site. Inbound links should come from your relevant market niche and high authority websites. Building low-quality and irrelevant inbound links is a spammy practice.
Create high-quality and original content
Duplicate and overly stuffed content can give a harsh blow to your site’s rankings on search engines. So, try to create high-quality and original content and sprinkle right amount of keywords in your content. A ‘well-stuffed’ content can be said a content that has 1-2% keywords in it.
When a user searches his query on Google, spiders look around for content that favors his query. The most relevant content the more it will rank higher on Google.
Blogging
It is one of the great ways to appear on top spots on Google. Create blogs using WordPress and Blogger and build an online community and fill your blog with relevant, keyword-rich and valuable content and link them to your site.
Attaining top search engine ranking is one of the most important things for 3 types of people, which are digital marketers, business owners, and website owners. They always want to see their website on top page of search engine. In this article, I would like to discuss, some of the basic but most essential points which will help you obtain that.
Why a top search engine ranking is so much important?
Before we jump onto the factors which will help you to attain top rankings, I would like to tell you why acquisition of this thing is of so much importance. The elementary requirement can be defined as when an end user looks for your products/services without mentioning any company’s name in particular, chances are great then he would only click the links that will appear on the first page. Laziness, reliability, etc. can be the things which refrain the users to click on the links that don’t appear on the first or second page.
So, in this way, having a top search engine ranking is of high importance.
What are the factors that will help me to get on top of search engines?
Keyword Research
This is the preliminary and the most important factor which plays a vital role in achieving you top search engine ranking. After all, users find you by typing keywords in their search engines. So, brainstorm your relevant keywords and include industry jargons in your keywords list. Use tools such as Keyword Planner and Wordtracker, and try to find keywords that possess medium to low competition and have a handsome amount of searches.
Build high-quality and relevant inbound links
Inbound links are the links on the other sites pointing back to your site. Inbound links should come from your relevant market niche and high authority websites. Building low-quality and irrelevant inbound links is a spammy practice.
Create high-quality and original content
Duplicate and overly stuffed content can give a harsh blow to your site’s rankings on search engines. So, try to create high-quality and original content and sprinkle right amount of keywords in your content. A ‘well-stuffed’ content can be said a content that has 1-2% keywords in it.
When a user searches his query on Google, spiders look around for content that favors his query. The most relevant content the more it will rank higher on Google.
Blogging
It is one of the great ways to appear on top spots on Google. Create blogs using WordPress and Blogger and build an online community and fill your blog with relevant, keyword-rich and valuable content and link them to your site.
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